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How AI assistants talk about brands, how to measure it honestly, and how to improve it.
Honest measurement · August 31, 2026 · 5 min read
Every AI visibility tool works by sampling the assistants with synthetic prompts. Here is what that measures, what it cannot measure, and which claims deserve skepticism.
Read the postHow-tos · August 27, 2026 · 5 min read
A practical method for finding out what ChatGPT says about your brand: design real buyer prompts, sample the answers properly, score the results, and automate the loop.
Read the postDefinitions · August 24, 2026 · 5 min read
AI visibility is how often, how prominently, and how favorably AI assistants mention your brand when people ask about your category. Here is how it works and how to measure it.
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