Comparison
CitePrism vs Profound, honestly.
Profound is the best-known platform in AI visibility, built for enterprise brands with enterprise budgets. CitePrism does the same core job at a published price that starts at zero: methodology documented on this site, every raw answer stored and clickable, and your own model keys if you want them. Here is the fair version of the comparison. Facts about Profound were last checked on 1 October 2026.
Side by side
| What matters | CitePrism | Profound |
|---|---|---|
| Cost model | ✓ Free plan on your own API keys, Pro at $29 a month; either way you can bring your own keys and pay the providers directly, with hard spend caps | · Free 7-day trial, then a custom Enterprise plan; the pricing page shows no prices |
| Methodology | ✓ Documented on the site, every raw answer stored and clickable, and the cost of every run shown next to it | · Vendor-described; you trust their pipeline |
| Engines sampled | ✓ ChatGPT, Claude, Gemini, Perplexity, Google AI Overviews, AI Mode and Copilot on every plan | ✓ Trial: ChatGPT, Gemini and Google AI Overviews. Enterprise: up to 9, adding Perplexity, AI Mode, Copilot, Claude, DeepSeek and Exa Search |
| Surfaces with no API (Google AI Overviews, AI Mode, Copilot) | ✓ Included on every plan, read from the product itself | · Google AI Overviews on the trial; AI Mode and Copilot on Enterprise |
| What to do next | ✓ Gaps, search-query analysis and a weekly Opportunities action list | · AI Marketer agent on credits: limited on the trial, custom on Enterprise |
| Enterprise controls (SSO/SAML, SOC 2, API, exports) | ✕ Not our focus today | ✓ SSO/SAML, SOC 2, an API and CSV/JSON export on Enterprise |
Competitor details change; their website is the source of truth for current plans and coverage. Corrections welcome at [email protected].
Pricing, side by side
CitePrism
- Free: $0
- 1 brand, 25 prompts, 5 competitors, 1 run a day, all 7 engines, on your own API keys
- Pro: $29 a month or $299 a year
- 5 brands, 100 prompts and 25 competitors per brand, 4 runs a day, all 7 engines, on our keys with daily usage included
Profound
- Trial: Free
- 50 unique prompts, run daily for 7 days, on ChatGPT, Gemini and Google AI Overviews. Unlimited seats. No data history, exports or API.
- Enterprise: Custom (demo required)
- Custom prompt count and frequency, up to 9 engines, SSO/SAML, SOC 2, API, CSV/JSON export, full history, ChatGPT Shopping and Agent Analytics.
The pricing page shows no dollar amounts. The earlier $99 Starter and $399 Growth plans no longer appear on it, so the only paid plan on the page is a custom Enterprise contract.
Profound prices last checked . Source: Profound pricing page . Prices change; check their page before you decide. CitePrism prices are on our pricing page.
The concession
Where Profound wins: breadth. Enterprise covers up to 9 engines, including Google AI Overviews, AI Mode and Copilot, and adds SSO/SAML, SOC 2, an API, CSV/JSON export, ChatGPT Shopping and full Agent Analytics. It also offers Prompt Volumes. If those are hard requirements with budget attached, Profound is a reasonable choice.
Pick Profound if
Pick Profound if you are an enterprise brand that needs SSO/SAML, SOC 2 or an API today, and procurement is comfortable with a custom Enterprise contract.
Pick CitePrism if
Pick CitePrism if you want numbers you can audit down to the raw answers, a methodology written out in public, the cost of every run visible, and a price that starts at zero instead of an enterprise subscription.
FAQ
Is CitePrism a full replacement for Profound?
For scheduled sampling, share of voice, rank and citation tracking across ChatGPT, Claude, Gemini, Perplexity, Google AI Overviews, Google AI Mode and Microsoft Copilot: yes, on every plan. For enterprise controls such as SSO/SAML, SOC 2 and an API: not today, and this page says so plainly.
What does CitePrism cost compared with Profound?
CitePrism publishes its prices. The free plan runs on your own keys, where sampling costs about five cents per prompt across the four API engines (measured August 2026), paid to the providers. Pro is $29 a month on our keys. At the time of writing (last checked 1 October 2026), Profound’s pricing page shows a free 7-day trial and then a custom Enterprise plan with no dollar amount, so its price comes from a sales conversation.
Can I verify that the two tools would even agree?
Numbers differ across any two tools in this category because prompt sets, schedules and detection logic differ. The difference with CitePrism is that every metric definition is written out on the site and every chart clicks through to the raw answers, so you can verify us against reality rather than against another black box.
See your own numbers first
The fastest way to evaluate any tool in this category is to measure your brand and read the raw answers. CitePrism is free to start, and Pro is $29 a month.